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  Proper marketing seeks to form connections with a target audience. When it comes to the holiday season, marketers need to take advantage of the season and bridge a gap of personal familiarity with their clients. This time of the year is both stressful and glorious,...

While healthcare practices work for the one-on-one interactions with their patients, they also depend on the digital interactions that help grow their clientele. Both entail similar communication methods, but are very different in scope and require different perspectives to see results. Website development teams hone...

We are living in a digital era and when owning a medical practice, it is essential to have a website that conveys all pertinent information about it. Your visitors will search for practices in your area online expecting to see an operational site with sufficient...

The appeal of any product or service is dictated entirely through consumer trust, while trust itself is often built through previous experience there are ways to foster trust without relying on history. Psychology and marketing are often paired with one another for good reason, since...

Reconstructing the aesthetics of your digital content can transform your marketing tools for optimal results! The basic brush tools of effective digital marketing are fairly straight-forward and can be applied to multiple businesses and formats, but how does Plastic Surgeon marketing stem from the crowd? Prescription...

Preventative measures may provide some assurance that no damage will be done, but when a product or service is marketed you cannot control all of the variables. Products have been misused time and time again and even with the most rigid of preventative measures bad...

Your presence on the internet has become more important for your practice, now more than ever. Word catches fast in the digital world and if the buzz about your practice is less than stellar or unknown, you can be losing new potential patients. When patients...

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