05 Oct How To Use Your Website To Make A Lasting Impression On Your Patients
At Prescription PR, our team is committed to helping your practice grow through healthcare marketing in New York. Keeping your website up to date and user friendly is a great way to do this. Any failures to do so can lead to potential patients searching elsewhere for care. By allowing us to revamp your practice’s website, you can find more patients than ever scheduling appointments.
Utilize Testimonials Properly
Another way to optimize your website is to have patient testimonials placed in easy to find spots. Having one or two on your homepage is a great place to start. We also recommend adding a page specifically for these testimonials. Broadcasting positive experiences from past patients will show that you are a trusted medical practice with the ability to provide quality care. We can gather the best of the best testimonials for you, which will work wonders for your practice.
Start A Website Blog
Another aspect of healthcare marketing in New York will revolve around you starting a blog for your website. Before making an appointment, patients will want to know you are well informed on the issues they are facing. They will also be curious as to what will go into treatment. Starting a blog is a great way to answer both of these questions. By implementing various SEO keywords into them, you’ll bring up your website’s ranking on search engines, extending your reach. Some topics we can create blogs for include:
- Symptoms that point to a specific type of injury.
- Preparing for the sports season.
- Best ways to avoid an injury.
- The importance of different kinds of medical services.
Make It Easy To Use
Our team has seen practices that have been using a cluttered website far too many times. If your website looks cluttered and outdated, it will leave a poor impression on potential patient’s minds. Remember, your website will provide the first impression of your service, so it’s always essential to maintain it. Our team can create a website that is vibrant, easy to use and reflects your practice in a positive light. Expert website design is just one of the many forms of healthcare marketing in New York we can provide.
Contact Us For Healthcare Marketing In New York
If you’re concerned with your website and want to have it evaluated, our team at Prescription PR would be happy to do so. As experts in healthcare marketing in New York, we know what changes need to be made to improve your website. Contact us today and schedule a consultation to take the first steps in having your website leave a lasting impression on former patients.